Effective Date: April 23, 2025

This Privacy Policy explains how EsteLoco LLC (“EsteLoco,” “we,” “our,” or “us”), a Minnesota-based limited liability company, collects, uses, shares, and protects your personal information when you visit or make a purchase from www.esteloco.com (the “Site”).

By using this website, you acknowledge and agree that references to “EsteLoco” also refer to EsteLoco LLC, our legally registered business entity. We do not currently operate under a DBA (“Doing Business As”) and this clarification is provided to ensure transparency.

1. Information We Collect

We collect personal information directly from you and through automated technologies, including:

  • Contact Information: Name, email address, phone number, shipping and billing address.
  • Order & Payment Data: Product purchases, order history, and payment details (processed securely through Stripe or similar trusted payment gateways).
  • Device & Usage Data: IP address, browser type, time zone, pages viewed, and interactions (via cookies and analytics).
  • Marketing Preferences: Subscription status, email engagement, and survey responses (when applicable).

2. How We Use Your Information

We use your data for the following purposes:

  • To process and fulfill orders
  • To communicate order confirmations, status updates, and delivery details
  • To manage payments securely
  • To personalize user experience and improve our website
  • To send marketing communications (you may unsubscribe at any time)
  • To comply with legal obligations

3. Sharing Your Information

We do not sell or rent your personal data.

We share your data only with trusted third parties to provide services, including:

  • Payment Processor: Stripe (stripe.com)
  • Fulfillment Provider: Isla Cafe (for roasting and shipping)
  • Shipping Partners: USPS, UPS
  • Analytics: Google Analytics

We encourage you to review the privacy policies of these third-party providers.

4. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Track site usage
  • Enable shopping cart functionality
  • Improve loading times and user experience
  • Deliver targeted ads (if applicable)

You may disable cookies in your browser settings, though this may impact certain features.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information, including:

  • Encrypted payment processing via SSL
  • Access controls and secure storage of customer data
  • Monitoring for unauthorized access attempts

While no system is 100% secure, we work diligently to protect your data.

6. Data Retention

We retain customer information as follows:

  • Order & Purchase History: Retained for legal, tax, and customer service purposes (typically 7 years)
  • Marketing Lists: Retained until you unsubscribe or request deletion
  • Cookies: Retention varies depending on browser settings and cookie type

7. Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect personal data from minors. If you believe a child has provided us with information, please contact us and we will delete it.

8. Your Rights (U.S. Residents)

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction or deletion of your information
  • Opt out of receiving marketing emails
  • Withdraw consent at any time

To exercise these rights, please email: hello@esteloco.com

9. California Residents – CCPA/CPRA Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • The right to know what personal information we collect and how we use it
  • The right to request deletion of your personal information
  • The right to opt out of the sale of personal information (we do not sell data)
  • The right to limit the use of sensitive personal information (not applicable to our site)

You may submit requests by emailing hello@esteloco.com

10. Other State Privacy Rights

Residents of Colorado, Connecticut, Utah, and Virginia may have similar rights under state-specific laws. We will honor valid requests in accordance with applicable law.

11. International Users

Our services are based in the U.S. If you access the Site from outside the United States, your data may be transferred and processed in the U.S., where privacy protections may differ. By using this Site, you consent to this transfer.

12. Accessibility Statement

We are committed to making our website as accessible as possible for all users, including those with disabilities.

  • We are working toward alignment with the Web Content Accessibility Guidelines (WCAG).
  • If you encounter any difficulty accessing our content, please contact us at hello@esteloco.com, and we will make every reasonable effort to accommodate you.

13. Limitation of Liability

While we strive for full functionality and accessibility, EsteLoco LLC is not liable for any issues resulting from technical limitations, user accessibility, or third-party interruptions.

14. Updates to this Privacy Policy

We may update this policy from time to time. Updates will be reflected on this page, with a revised “Effective Date” above. Continued use of our site indicates acceptance of the new terms.

15. Contact Us

Questions? Concerns? Need help accessing your data or understanding this policy?

Email: hello@esteloco.com

Business Address: EsteLoco LLC, 420 East Lake St., Minneapolis, MN 55408